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Top 20 Trending Products to Sell in 2021

Selling products that have little to no demand can make it difficult for any online business to succeed. So when brainstorming business ideas, it’s essential to know which trending products to sell online.

In this article, i will explore top 20 trending products for 2021 in several different niches, including health and wellness, fashion, gadgets, and electronics. We’ll explain why each product is trending, provide evidence to support our claim, and include tips on how to sell them.

Top Trending Health and Wellness Products

In 2020, the global health and wellness industry was valued at $3.31 billion. More than that, by 2025, it’s expected to hit $4.24 billion.

In all over the world People are taking their health and wellness more seriously in light of the COVID-19 situation. As a result, the pandemic has dramatically affected the demand for trending products in the health and fitness industry, making it a very profitable niche.

1: Matcha Powder

Average selling price: $10-15

Monthly global Google search volume: 87,000

Top countries: Singapore, New Zealand, Australia

Ideal target audience: nutrition and caffeine enthusiasts

Supplier suggestions: Ikeda Matcha (US), Pure Matcha (Australia), Matcha Matcha (New Zealand). Matcha green tea is one of the few trending products that has stayed relevant long after its initial popularity. While Google Trends shows that the searches for this item have been going up and down, it has gained significant momentum in recent months.

Since matcha green tea is a caffeinated drink, you can market this product as a coffee alternative. Highlight its benefits, such as increased alertness, less jitteriness, and the relaxing quality it offers. You can also bundle the trending product with equipment for making the drink. Lower the price slightly so that customers feel as though they’re getting more value.

2: Face Masks

Average selling price: $10-15/pack for surgical masks

Monthly global Google search volume: 1,100,000

Top countries: United Kingdom, Philippines, United States

Ideal target audience: general population

Supplier suggestions: Judd Medical (UK), Turmerry (US), Amazon, Alibaba

As the COVID-19 pandemic persists, face masks remain among the most trending products of the year. According to Google Trends, the worldwide search for face masks has gone down but is still going strong.

The market has become competitive, but there are many ways to stand out. Since masks have become a clothing statement nowadays, you can create one-of-a-kind designs to appeal to fashion hobbyists. Find wholesale suppliers of face masks or consider making your own products at home to sell online. Uniquely designed DIY face masks can attract consumers that might have grown tired of the plain ones.

3: Yoga Mats

Average selling price: $20-30

Monthly global Google search volume: 289,000

Top countries: Singapore, Australia, Ireland

Ideal target audience: fitness enthusiasts

Supplier suggestions: Sunshine Yoga (US), EMP Industrial (Australia), Amazon, Alibaba. At-home workouts, including yoga, pilates, and aerobics, typically require a mat to prevent slipping or bruising during practice.

According to Google Trends, searches for yoga mats spiked worldwide in 2020. Even though they’ve since dropped from their peak, they’re still in high demand in 2021.

To market this trending product, create at-home video workouts to demonstrate how to use a yoga mat. Offer a better deal by bundling yoga mats with other fitness-related products, such as exercise bands or foam rollers.

4: Fitness Fashion Items

Average selling price: $10-25

Monthly global Google search volume: 79,000 (“sportswear”)

Top countries: Ireland, United Kingdom, Denmark

Ideal target audience: fitness enthusiasts

Supplier suggestions: S&S Activewear (US), Gym Clothes (UK), Alibaba

Thanks to major brands like Lululemon, Activewear has become fashionable. Style experts have been calling this new trend athleisure. Forbes has found that customers are valuing convenience over appearance – driving high demand for comfort-oriented products like Activewear.

There are tons of fitness fashion items to sell online – from sports bras, t-shirts, gym shorts, leggings to yoga pants. Buy them in bulk from clothing wholesalers like S&S Active wear. These fashion trends are also more prevalent among millennials, so adopting a solid social media marketing strategy will be crucial to your success. One way to do so is to partner with fitness influencers in the health industry.

5: Loungewear

Average selling price: $30

Monthly global Google search volume: 256,000

Top countries: United Kingdom, Ireland, Australia

Ideal target audience: general population, work-from-home employees

Supplier suggestions: Alibaba, Amazon, DHGate

Ever since more people have started working from home, loungewear has replaced workwear as everyday apparel. According to Google Trends, the search queries for this trending product category have drastically increased.

The typical loungewear attire appears more stylish than the regular clothes one might wear at home. This is so that remote workers can look presentable during video calls while still feeling comfortable. The clothing items typically include matching sets, jumpsuits, pajama dresses, robes, and so on.

Women tend to be the target audience of this trending product. To nail this market, consider partnering with female fashion bloggers to promote your loungewear. They can model the item for you and make it more attractive to potential buyers.

6: Shapewear

Average selling price: $15-30

Monthly global Google search volume: 97,000

Top countries: Australia, Ireland, United Kingdom

Ideal target audience: fashion enthusiasts

Supplier suggestions: Alibaba, Shapewear Wholesale (Turkey), Lingerie Mart (US)

Shapewear is a foundation garment used to shape the body into a preferred form. Emerging brands have made this women’s fashion item a trending product. When the celebrity shapewear line SKIMS entered the market, the number of searches for the product increased by 45%.

If you want to turn this trending item into a profitable opportunity, provide a broad range of sizes and shades. A large reason why SKIMS became popular is its inclusivity, which has enabled various demographics to use the product.

Partnering with bloggers and social media influencers would be a good idea to promote your brand. You can ask them to style the item in the form of an outfit-of-the-day post or do a product review.

7: Phone Tripods

Average selling price: $15-30

Monthly global Google search volume: 37,000

Top countries: New Zealand, Jamaica, South Africa

Ideal target audience: content creators, photography enthusiasts

Supplier suggestions: Alibaba, DHGate, Global Sources

Due to the rise of vlogging and live-streaming, many people are looking into these trending products to shoot videos hands-free. TikTok has also contributed to the increasing demand for tripods. Moreover, the Google Trends search volume for this product has also increased significantly during the pandemic.

Naturally, content creators are the primary target market for this product. Consider producing product demo videos to showcase how the use of a tripod can benefit their work.

Try targeting smartphone photography hobbyists. Tripods help them take pictures in low light, long exposure, or panorama settings. Publish blog posts highlighting the product’s benefits on your photography website to drive organic traffic and conversions.

8: Phone Cases

Average selling price: $10-20

Monthly global Google search volume: 67,000

Top countries: United Kingdom, Australia, United States

Ideal target audience: general population, tech enthusiasts

Supplier suggestions: Cellular Outfitter (US), Mr. Mobile (UK), Alibaba

Throughout recent years, the search queries for this accessory have always peaked during the holiday season.

Phone cases can be cheap and easy to manufacture, making them one of the best trending products to sell online for beginners. If you want to produce phone cases by hand, Case Escape has a startup kit for a low-budget option.

On-demand drop shipping services like Prettify can also print custom phone cases. The cost for a single unit is quite expensive, which could lower your profit margins. That said, there’s no need to worry about fulfillment and shipping.

To sell phone cases successfully, make sure to come up with unique designs. You also need some visually appealing product photos. With a small budget, set up a home photo studio and use your smartphone to take the pictures.

9: Wireless Charging Station

Average selling price: $15-30

Monthly global Google search volume: 165,000

Top countries: Singapore, Australia, United Kingdom

Ideal target audience: tech enthusiasts

Supplier suggestions: Hypercel (US), Technology Warehouse (UK), Alibaba

Wireless charging pads are being acknowledged for their convenience. Google Trends shows that queries for the product have been steady and that the number of searches usually peak towards November and December – when people look for holiday deals or gifts.

As they’re still growing in popularity and not every device supports wireless charging, selling them today would be profitable. By the time everyone needs a wireless charging station, you would already have established yourself as a front-runner in the field.

To market this product, partner with tech review bloggers or YouTubers to create video content about your online store. Kick off an affiliate marketing campaign, offering influencer’s commission for encouraging their audience to purchase the product.

10. Baby Carriers

Average selling price: $50-150

Monthly global Google search volume: 101,000

Top countries: Australia, Singapore, United Kingdom

Ideal target audience: parents and caretakers

Supplier suggestions: Baby K’tan (US), Alibaba, Amazon

A baby carrier helps parents carry their infants while keeping their hands free. It’s also an excellent device for traveling with a baby since you won’t have to bring a stroller.

This trending item has been receiving more attention recently due to innovations to the product. Parents are now looking for ergonomic carriers that support the baby’s natural posture, like Ergobaby. This type of carrier may bring in more profit compared to regular baby slings and wraps.

[5:01 pm, 16/09/2021] Finest Rock Magazine: When selling the product, you can highlight studies that talk about baby wearing’s psychological and health benefits to convince customers. Turn these reports into infographic content for social media or blog posts to gain traffic.

Top 20 Trending Products to Sell in 2021

Selling products that have little to no demand can make it difficult for any online business to succeed. So when brainstorming business ideas, it’s essential to know which trending products to sell online.

In this article, i will explore top 20 trending products for 2021 in several different niches, including health and wellness, fashion, gadgets, and electronics. We’ll explain why each product is trending, provide evidence to support our claim, and include tips on how to sell them.

Top Trending Health and Wellness Products

In 2020, the global health and wellness industry was valued at $3.31 billion. More than that, by 2025, it’s expected to hit $4.24 billion.

In all over the world People are taking their health and wellness more seriously in light of the COVID-19 situation. As a result, the pandemic has dramatically affected the demand for trending products in the health and fitness industry, making it a very profitable niche.

1: Matcha Powder

Average selling price: $10-15

Monthly global Google search volume: 87,000

Top countries: Singapore, New Zealand, Australia

Ideal target audience: nutrition and caffeine enthusiasts

Supplier suggestions: Ikeda Matcha (US), Pure Matcha (Australia), Matcha Matcha (New Zealand). Matcha green tea is one of the few trending products that has stayed relevant long after its initial popularity. While Google Trends shows that the searches for this item have been going up and down, it has gained significant momentum in recent months.

Since matcha green tea is a caffeinated drink, you can market this product as a coffee alternative. Highlight its benefits, such as increased alertness, less jitteriness, and the relaxing quality it offers. You can also bundle the trending product with equipment for making the drink. Lower the price slightly so that customers feel as though they’re getting more value.

2: Face Masks

Average selling price: $10-15/pack for surgical masks

Monthly global Google search volume: 1,100,000

Top countries: United Kingdom, Philippines, United States

Ideal target audience: general population

Supplier suggestions: Judd Medical (UK), Turmerry (US), Amazon, Alibaba

As the COVID-19 pandemic persists, face masks remain among the most trending products of the year. According to Google Trends, the worldwide search for face masks has gone down but is still going strong.

The market has become competitive, but there are many ways to stand out. Since masks have become a clothing statement nowadays, you can create one-of-a-kind designs to appeal to fashion hobbyists. Find wholesale suppliers of face masks or consider making your own products at home to sell online. Uniquely designed DIY face masks can attract consumers that might have grown tired of the plain ones.

3: Yoga Mats

Average selling price: $20-30

Monthly global Google search volume: 289,000

Top countries: Singapore, Australia, Ireland

Ideal target audience: fitness enthusiasts

Supplier suggestions: Sunshine Yoga (US), EMP Industrial (Australia), Amazon, Alibaba. At-home workouts, including yoga, pilates, and aerobics, typically require a mat to prevent slipping or bruising during practice.

According to Google Trends, searches for yoga mats spiked worldwide in 2020. Even though they’ve since dropped from their peak, they’re still in high demand in 2021.

To market this trending product, create at-home video workouts to demonstrate how to use a yoga mat. Offer a better deal by bundling yoga mats with other fitness-related products, such as exercise bands or foam rollers.

4: Fitness Fashion Items

Average selling price: $10-25

Monthly global Google search volume: 79,000 (“sportswear”)

Top countries: Ireland, United Kingdom, Denmark

Ideal target audience: fitness enthusiasts

Supplier suggestions: S&S Activewear (US), Gym Clothes (UK), Alibaba

Thanks to major brands like Lululemon, Activewear has become fashionable. Style experts have been calling this new trend athleisure. Forbes has found that customers are valuing convenience over appearance – driving high demand for comfort-oriented products like Activewear.

There are tons of fitness fashion items to sell online – from sports bras, t-shirts, gym shorts, leggings to yoga pants. Buy them in bulk from clothing wholesalers like S&S Active wear. These fashion trends are also more prevalent among millennials, so adopting a solid social media marketing strategy will be crucial to your success. One way to do so is to partner with fitness influencers in the health industry.

5: Loungewear

Average selling price: $30

Monthly global Google search volume: 256,000

Top countries: United Kingdom, Ireland, Australia

Ideal target audience: general population, work-from-home employees

Supplier suggestions: Alibaba, Amazon, DHGate

Ever since more people have started working from home, loungewear has replaced workwear as everyday apparel. According to Google Trends, the search queries for this trending product category have drastically increased.

The typical loungewear attire appears more stylish than the regular clothes one might wear at home. This is so that remote workers can look presentable during video calls while still feeling comfortable. The clothing items typically include matching sets, jumpsuits, pajama dresses, robes, and so on.

Women tend to be the target audience of this trending product. To nail this market, consider partnering with female fashion bloggers to promote your loungewear. They can model the item for you and make it more attractive to potential buyers.

6: Shapewear

Average selling price: $15-30

Monthly global Google search volume: 97,000

Top countries: Australia, Ireland, United Kingdom

Ideal target audience: fashion enthusiasts

Supplier suggestions: Alibaba, Shapewear Wholesale (Turkey), Lingerie Mart (US)

Shapewear is a foundation garment used to shape the body into a preferred form. Emerging brands have made this women’s fashion item a trending product. When the celebrity shapewear line SKIMS entered the market, the number of searches for the product increased by 45%.

If you want to turn this trending item into a profitable opportunity, provide a broad range of sizes and shades. A large reason why SKIMS became popular is its inclusivity, which has enabled various demographics to use the product.

Partnering with bloggers and social media influencers would be a good idea to promote your brand. You can ask them to style the item in the form of an outfit-of-the-day post or do a product review.

7: Phone Tripods

Average selling price: $15-30

Monthly global Google search volume: 37,000

Top countries: New Zealand, Jamaica, South Africa

Ideal target audience: content creators, photography enthusiasts

Supplier suggestions: Alibaba, DHGate, Global Sources

Due to the rise of vlogging and live-streaming, many people are looking into these trending products to shoot videos hands-free. TikTok has also contributed to the increasing demand for tripods. Moreover, the Google Trends search volume for this product has also increased significantly during the pandemic.

Naturally, content creators are the primary target market for this product. Consider producing product demo videos to showcase how the use of a tripod can benefit their work.

Try targeting smartphone photography hobbyists. Tripods help them take pictures in low light, long exposure, or panorama settings. Publish blog posts highlighting the product’s benefits on your photography website to drive organic traffic and conversions.

8: Phone Cases

Average selling price: $10-20

Monthly global Google search volume: 67,000

Top countries: United Kingdom, Australia, United States

Ideal target audience: general population, tech enthusiasts

Supplier suggestions: Cellular Outfitter (US), Mr. Mobile (UK), Alibaba

Throughout recent years, the search queries for this accessory have always peaked during the holiday season.

Phone cases can be cheap and easy to manufacture, making them one of the best trending products to sell online for beginners. If you want to produce phone cases by hand, Case Escape has a startup kit for a low-budget option.

On-demand drop shipping services like Prettify can also print custom phone cases. The cost for a single unit is quite expensive, which could lower your profit margins. That said, there’s no need to worry about fulfillment and shipping.

To sell phone cases successfully, make sure to come up with unique designs. You also need some visually appealing product photos. With a small budget, set up a home photo studio and use your smartphone to take the pictures.

9: Wireless Charging Station

Average selling price: $15-30

Monthly global Google search volume: 165,000

Top countries: Singapore, Australia, United Kingdom

Ideal target audience: tech enthusiasts

Supplier suggestions: Hypercel (US), Technology Warehouse (UK), Alibaba

Wireless charging pads are being acknowledged for their convenience. Google Trends shows that queries for the product have been steady and that the number of searches usually peak towards November and December – when people look for holiday deals or gifts.

As they’re still growing in popularity and not every device supports wireless charging, selling them today would be profitable. By the time everyone needs a wireless charging station, you would already have established yourself as a front-runner in the field.

To market this product, partner with tech review bloggers or YouTubers to create video content about your online store. Kick off an affiliate marketing campaign, offering influencer’s commission for encouraging their audience to purchase the product.

10. Baby Carriers

Average selling price: $50-150

Monthly global Google search volume: 101,000

Top countries: Australia, Singapore, United Kingdom

Ideal target audience: parents and caretakers

Supplier suggestions: Baby K’tan (US), Alibaba, Amazon

A baby carrier helps parents carry their infants while keeping their hands free. It’s also an excellent device for traveling with a baby since you won’t have to bring a stroller.

This trending item has been receiving more attention recently due to innovations to the product. Parents are now looking for ergonomic carriers that support the baby’s natural posture, like Ergobaby. This type of carrier may bring in more profit compared to regular baby slings and wraps.

[5:01 pm, 16/09/2021] Finest Rock Magazine: When selling the product, you can highlight studies that talk about baby wearing’s psychological and health benefits to convince customers. Turn these reports into infographic content for social media or blog posts to gain traffic.

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